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The iBusiness Group. Optimize Your Customer Journey with a Customer Data Platform.
The Intelligent Business Program, The Execution Disciplines, Data Assets, Customer Data Platform

Optimizing the Prospecting Portion of Your Customer Journey

March 20, 2023
  How does a small company with half of its pre-pandemic staffing level and limited IT support, go from a largely...
The iBusiness Group. 3 keys to an awesome data strategy: data assets
Data Strategy, Data Assets

3 Keys to an Awesome Data Strategy - Part 2: Data Assets

January 18, 2023
  This second in a series of articles on the three key components of an effective data strategy will discuss how a...

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